Turn Fragmented CPG Data into Strategic Wins
Stay ahead with predictive analytics and automation. Get real-time insights from all your channels and take faster decisions.
Challenges We Solve
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Success Stories
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Stop Guessing, Start Deciding
For CPG SMBs, every delayed decision costs revenue, shelf space, and customer loyalty. Legacy systems and fragmented channel data leave teams drowning in spreadsheets while competitors act. Our AI-driven platform unifies siloed data from distributors, retailers, and e-commerce into actionable insights—delivered in real time.
Over 60% of CPG SMBs waste 20+ hours weekly reconciling inconsistent channel partner data, leading to missed promotions, stockouts, and strained retailer relationships. Our platform automates multi-channel data aggregation, harmonizes discrepancies, and surfaces AI-driven recommendations—so you act on trends, not hunches.
Challenges we Solve
Data Silos Between Channels & Partners
Retailers, distributors, and D2C platforms operate in isolated systems, forcing teams to manually stitch together sales, inventory, and promo data.
Unified data lake with pre-built API connectors for ERP, POS, and retailer portals (e.g., Walmart Luminate, Amazon Vendor Central).
Delayed Insights from Batch Reporting
Weekly/monthly reports fail to capture sudden demand spikes or promo underperformance. By the time issues surface, retailers have already cut orders.
Live dashboards track sales velocity, out-of-stock rates, and promo ROI by SKU-store-hour, with alerts for anomalies.
Inconsistent Data Quality from Partners
Only 34% of CPG SMBs trust their distributors’ data accuracy, leading to flawed forecasts and overstocking.
AI-powered validation cleanses mismatched UPCs, duplicate entries, and missing fields before analysis.
Trade Promotion Black Holes
35% of trade spend fails to break even due to poor visibility into real-time promo performance across channels.
Attribution modeling links promotions to sales lifts, while predictive tools optimize discount depth and timing.
Inventory Mismatches Across Channels
Retailers penalize 72% of CPG SMBs for stockouts or excess inventory caused by lagging replenishment signals.
Dynamic inventory rebalancing uses ML to predict regional demand and auto-adjust safety stock levels.
Blind Spots in Consumer Sentiment
Negative reviews or social media complaints take weeks to surface, risking brand equity.
Real-time sentiment analysis flags emerging issues (e.g., packaging complaints) with root-cause suggestions.
The CPG Command Center You’ve Been Missing
Built exclusively for $50M–$250M CPG brands, our AI-engineered solution turns channel chaos into clarity.
Key Features of the Platform
Value we Deliver
Multi-Channel Data Aggregation
Auto-ingest data from 150+ sources (retailers, distributors, Shopify, Google Analytics)
AI-Driven Anomaly Detection
Flag unexpected sales drops, shipment delays, or pricing errors before they escalate
Predictive Promo Analytics
Simulate promo outcomes using historical data and market trends to maximize ROI
Automated Partner Scorecards
Rate distributors/retailers on fill rates, data accuracy, and compliance
Customizable Executive Dashboards
Role-specific views for sales, supply chain, and C-suite with drill-down to SKU-store level














